#dknyhunt in New York and London receives Twitter love
22 Apr
I love @dkny! Last night I came home to see my twitter stream flooded with @dkny’s tweets and the hashtag #dknyhunt. It turns out, DKNY was hosting an Easter #dknyhunt in New York and London.
15 clues were tweeted from the account…
And the answers flowed right in…
And before you know it, the hunt ended with a tie.
#dknyhunt is lively, fun and entertaining. I’m in Malaysia, reading the tweets and not able to take part, but it still managed puts a smile on my face. I can feel the excitement of the participants!
I gotta say, DKNY has been playing their social media cards right. @dkny is very engaging and she definitely knows what her followers like. She tweets about her life as a PR girl in New York, behind-the-scene scoops from DKNY and host campaigns like this! She has to-date accumulated over 300,000 followers.
I am looking forward to more fun twitter campaigns from @dkny. Keep ‘em coming!



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